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Paramount Renews First Look Deal with Ryan Reynolds

Portrait of Amy Renner Amy Renner

Last modified: Mar. 9, 2024

Paramount Pictures and Ryan Reynolds’ Maximum Effort Productions renewed their first-look development deal for an additional three-year term. 

Paramount Renews First Look Deal with Ryan Reynolds

Paramount Pictures and Ryan Reynolds’ production company, Maximum Effort Productions, renewed their first-look development deal for an additional three-year term. The two will now work together through December 2026. 

The deal covers motion picture development for all of Maximum Effort's projects, at all budget levels. Maximum Effort Co-Founder George Dewey and Co-Presidents Ashley Fox and Johnny Pariseau run day-to-day operations for the production company out of their Los Angeles office. Reynolds and Dewey launched Maximum Effort in 2018, following their successful collaborative efforts on the marketing campaigns for the first two Deadpool films. 

As part of Maximum Effort's deal with the studio, Reynolds is attached to star in and produce the previously announced feature film Boy Band, with Shawn Levy's 21 Laps also producing.  The story is by Reynolds with an original script co-written by Reynolds and Jesse Andrews, with Levy attached to direct. 

Paramount Pictures and Maximum Effort are also in development on several projects including: Starter Villain, based on the New York Times-bestselling book of the same name by John Scalzi, with Jesse Andrews attached to adapt; an adaptation of the beloved family book series, Eloise, with partner MRC; an original action comedy, Gaslight Express, with Reynolds teaming up with Deadpool scribes Paul Wernick and Rhett Reese.

Ryan Reynolds will next be seen in Paramount's IF and then Marvel's highly anticipated Deadpool & Wolverine coming in July. 

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